{"product_id":"gel13272l","title":"Lamp LED Heritage Classic 7W 806lm WW BC","description":"Lamp LED Heritage Classic 7 Watt 806lm Warm White B22 BC\u003cbr\u003e\u003cbr\u003eThe LED heritage GLS bulb is an ideal replacement for traditional incandescent Filament bulbs. With a beautiful warm colour temperature  it is perfect for decorative pendants and lamps where the bulb is a visible feature of the Fitting. Rated at 15,000 hours, LED heritage bulb will last up to 15 times longer than vintage Filament incandescent equivalents.","brand":"GE Lighting","offers":[{"title":"GEL13272L","offer_id":43058361172079,"sku":"GEL13272L","price":11.5,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/1878\/0271\/files\/GEL_jpg_Heritage_Classic_BC_Gen_84f113dd-0ad1-453c-a178-39472d976b3d.jpg?v=1779990494","url":"https:\/\/www.ideal.co.nz\/products\/gel13272l","provider":"Ideal Electrical Suppliers Limited","version":"1.0","type":"link"}